Spalding BBIQ Camp

In 2016, Spalding created BBIQ (Basketball IQ) – a training arm of the Spalding division, focused on Training Aids and helping young True Believers get better.

To bring this to life, we held three camps in Denver, Los Angeles, and Greensboro, NC with our endorsers.

We invited top high school recruits to learn how to be smarter players. Arming them with lessons on nutrition and recovery as well as on-the-court tactics.

Spalding BBIQ Camp recap video

  • Role Associate Creative Director

  • For Spalding

  • Date Summer 2016

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